Recruiting Packet
Letter from Ken VanCamp
As the principal broker, I'm thrilled to announce that we're looking to expand our real estate team with a new member, and we believe that member could be you.
Your dedication to a successful career in real estate has caught our attention, and we're eager to partner with you to help achieve your goals.
When you join our team, you become much more than just an agent; you become a valued team member. It's my commitment to provide you with 100% of my effort to help you establish and grow a thriving real estate business.
Our approach to training is personal and focused on mastering the essentials that every successful real estate agent must know.\
I believe the best way to achieve this is through one-on-one training sessions. With me as your mentor, you will receive weekly guidance to ensure you are mastering the fundamentals.
Ken VanCamp
Principal Broker
License: # 6504373410
Silverback Group
300 Eagle Pond #454
Walled Lake, MI 48390
248-508-4249
Languages: English
OUR
MISSION
To train agents step-by-step to gain the skills needed to be successful.
We provide company leads to our agents, allowing them to start gaining skills day one, rather than having agents invest a ton of money on their own.
With our system, agents gain the experience necessary to succeed in real estate.
OUR
VISION
To support agents in all aspects of their business, including individually tailored training on contracts, CMA’s, transactions, branding, marketing by referral, coaching, and having leads to call.
OUR
VALUES
As a company, we value honesty, integrity, dedication, accountability, responsibility, time-management, and promote a culture of overall professionalism.
INVESTING IN YOUR SUCCESS
JOIN SILVERBACK GROUP
Congratulations on starting your real estate journey! We believe that whether you a newly licensed agent or a seasoned pro, you need the very best opportunities and support to flourish in the real estate industry.
At Silverback Group, we understand the unique needs of real estate agents. You are not just another warm body to us; you are the future of our industry, and we're committed to helping you succeed in every way possible.
What sets us apart:
Customized Training:
We provide one-on-one training sessions as you start working with new clients. Our team is dedicated to ensuring that you feel confident and well-prepared to navigate the world of real estate transactions.
We're here for your questions, concerns, and guidance every step of the way.
Financial Investment in Your Success:
Unlike many other brokerages that merely hope for a couple of transactions per year, we take a proactive approach. We invest a minimum of $5,000 in lead generation within your first year.
This financial commitment is a testament to our belief in you and your potential. We don't just recruit off the street; we select agents we genuinely believe in, and we're eager to nurture your growth.
A No-Brainer Choice:
Our philosophy is clear - we only contract with agents we are willing to invest our time and resources into. If you are as eager to see yourself succeed as we are, then Silveback Group is the ideal partner for your journey.
Don't settle for a brokerage where you're just another license hanging on the wall. You deserve a broker that is truly invested in your success as much as you are.
Contact Silverback Group and experience the difference that dedication and support can make in your career. Let's schedule a conversation to explore the possibilities together.
We look forward to being part of your journey to becoming a top-performing real estate agent.
Silverback Group's
LEADERSHIP TEAM
Ken VanCamp
Real Estate Broker/Coach
Silverback Group
MI #6502432895
Krissi Vanoyen
Transaction Coordinator
Contract 2 Closings
Randy Holloway
Director of Media
Silverback Group
Jeffrey Carlston
Business Department
“Decision making is easy when your values are clear.”– Roy Disney
We understand that finding the right real estate brokerage is a significant decision in your career.
To ensure that you make the best choice for your professional journey, we want to ask: What are you looking for in a real estate brokerage?
Once you have a clear understanding of your priorities and preferences, you can make an informed decision about the brokerage that best aligns with your goals.
We believe that the right brokerage can be the foundation for your success, and we're here to help you make the right choice.
At Silverback Group, we are committed to providing an environment where you can thrive and achieve your real estate career aspirations. We would love to hear more about your priorities and discuss how we can support you in reaching your goals.
Please don't hesitate to reach out to us to further explore what you're looking for in a real estate brokerage. We're excited to embark on this journey with you.
WHY SHOULD YOU CONSIDER WORKING WITH
SILVERBACK GROUP?
Having Clients to Call
As a brokerage, our primary goal is to equip our agents with the contacts and leads necessary to fuel their success, alongside teaching them the art of converting potential clients into loyal customers.
The true magic of calling prospects lies in an agent's skill at 1) identifying their desires, 2) determining whether they are financially qualified to buy or sell real estate, and 3) nurturing meaningful, enduring relationships with them.
To be successful, real estate agents must become skilled at engaging with both warm and cold prospects.
The eventual positive outcome of this process is the cultivation of a robust sphere of influence, enabling agents to leverage referral marketing and maintain a steady stream of contacts to engage with and add to their book-of-business.
Silverback Group's
30 DAY TURN KEY SYSTEM
Where do you believe you need training with the 8 steps with our turn-key success cycle?
Silverback Group provides comprehensive one-on-one training sessions to assist agents in mastering the skills necessary to effectively close clients.
Mastering our turn-key system enables efficient completion of daily income-generating tasks and reporting. By consistently fulfilling these tasks and weekly reporting, you establish a predictable business model.
Supplementing this with business literature while tracking metrics allows accurate revenue forecasts. Detailed reporting is crucial for informed decision-making, relying on real numbers from completed activities.
SIlverback's Turn-Key system focuses on mastering 8 sales fundamentals and guiding others to do the same. It's straightforward: prioritize productivity by consistently completing these daily tasks to foster team growth and increase sales.
The initial challenge lies in starting without delay; procrastination only makes it harder. Following our system helps surmount obstacles on the path to your goals.
If you encounter hurdles, communicate with fellow agents undergoing coaching to identify and address issues hindering progress.
Maintain a positive attitude in discussions, as productive individuals prefer constructive dialogue over complaints, which can demotivate.
We're here to help you overcome the obstacles that are keeping you from reaching your potential.
Kim, an experienced real estate agent, is grappling with challenges impeding her success.
Despite her efforts, she's struggling to connect with qualified prospective clients and secure enough appointments to showcase her services, leading to fewer closed deals.
Silverback Group assists agents like Kim by training them and helping them refine their ability to identify qualified prospects and secure appointments with them.
These refinements allow agents to capitalize on more opportunities, assist more clients in navigating obstacles, and improves their expertise in closing property transactions.
ACHIEVING SUCCESS
MASTER THE BASICS
Do you have contacts and leads to call?
The primary reason why many real estate agents fail to earn sufficient income is straightforward.
It often stems from a lack of an extensive pool of potential contacts, uncertainty about what to communicate, difficulty in engaging with qualified prospective clients, and challenges in securing contracts from prospective clients to enlist their services.
If your current brokerage fails to furnish you with contacts or leads, perhaps it's time to explore Silverback Group as a viable alternative.
Core Success Strategy Trainings
At Silverback Group, we've identified four core success strategies that many real estate agents struggling to make money often overlook.
To address this issue, we provide our agents with contacts and leads to call, resulting in more closings and greater success in their careers.
1. Contacts to Call
At Silverback Group, we firmly believe that real estate agents should never be left wondering who to call next. That's why we equip all our agents with comprehensive training designed to empower them to grow their book-of-business effectively.
Through targeted strategies and proven methodologies, we guide our agents in reaching out to identified contacts and leads as an integral part of their daily business activities.
With our support and resources, agents can confidently engage in proactive outreach, ensuring consistent progress and success in their real estate endeavors.
2. Sales Scripts
Our training programs are strategically designed to assist real estate agents in genuinely expanding their book-of-business by connecting with qualified prospective clients who have the financial capacity to engage in real estate transactions.
Central to our training approach is equipping agents with the skills to effectively communicate and build strong relationships within their network.
By mastering the art of dialogue and cultivating meaningful connections, agents witness increased interest and trust from their book-of-business, leading to a higher likelihood of future engagements and referrals.
3. Weekly Meetings
Weekly meetings represent the culmination of agents' consistent efforts, including making daily calls and refining their sales scripts.
The most critical key performance indicator (KPI) lies in the real estate agents' ability to meet with all qualified prospective clients.
4. Weekly Presentations
Our training program empowers real estate agents to articulate solutions in their own words.
We emphasize continuous improvement in questioning and listening skills, providing agents with the insights needed to effectively showcase their services as the optimal solution. This approach ultimately prompts clients to eagerly ask, "Where do I sign?"
SALES FUNNEL
TECHNOLOGY
Silverback Group leverages technology and empowers agents, allowing them to cultivate their sphere of influence and run a profitable, meaningful business.
Our high-grade software system is designed to empower real estate agents in building and engaging with a robust community of followers, commonly referred to as their sphere of influence.
Through features like dialers, SMS texts, emails, surveys, lead forms, landing pages, reviews, and more, agents can connect with their audience effectively.
Sphere of Influence Engagement Activities
Discover how our software can help you generate and convert more leads effectively.
CRM
Calling
Voicemails
Texts
Emails
Calendar
Landing Page
Forms
Automations
Pipelines
Social Messaging
Posting Content
Reviews
PHASE ONE
Get Acquainted with Software
Familiarize yourself with the software you'll be using through veido training.
PHASE TWO
Understand the Program Foundation
Introduction to the core concepts and principals using the software.
PHASE THREE
Dive into the Art of Sales
Master the process, from lead generation to closing deals.
ELEVATE YOUR REAL ESTATE CAREER WITH
SILVERBACK GROUP
Are you currently receiving the support you need to flourish in your real estate career?
Does your brokerage offer a dedicated marketing department to fuel the growth of your personal business?
And most importantly, do they provide you with quality leads to help you close deals effectively?
If you find yourself answering "no" to these questions, it might be time to consider a change.
At Silverback Group, we're committed to helping you take your real estate business to new heights.
Winning Formula
Dedicated Marketing Department
We understand that marketing is the lifeblood of a successful real estate business. That's why we provide our agents with a dedicated marketing department to support your personal branding and business growth.
Quality Leads
We don't just stop at marketing assistance; we go the extra mile by offering our agents a steady stream of high-quality leads.
These leads are your opportunity to shine and close deals, moving your business in the right direction.
A Positive Shift Awaits: If your current brokerage falls short in these critical areas, then Silverback Group could be the fresh start you've been looking for.
We're passionate about providing our agents with the resources, support, and opportunities they need to succeed.
OUR BRANDING AND
MARKETING DEPARTMENT
Not Enough Contacts and Leads?
Insufficient leads can pose a significant hurdle for real estate agents striving to expand their client base and boost revenue.
However, a strategic approach focused on enhancing the value of products and services can alleviate this challenge.
By prioritizing the type of leads pursued, agents can tailor their efforts towards engaging prospects most likely to convert.
Utilizing tools such as targeted ads, optimized landing pages, efficient scheduler systems, and compelling scripts can streamline lead generation efforts and maximize engagement
Moreover, by nurturing engaged leads and consistently delivering value, agents can foster trust and credibility, paving the way for long-term client relationships and sustained business growth.
The primary goal of Silverback Group's marketing department is to help you grow your book-of-business with qualified prospective clients.
Building a pipeline of real estate contacts and leads is crucial for sales professionals because it leads to sustainable success.
A pipeline of leads provides a foundation for consistent closings and income, fosters long-term relationships with clients, and creates opportunities for repeat business and referrals.
Sphere of Influence Engagement Activities
New real estate agents often begin with a limited sphere of influence, making it challenging to identify potential sales opportunities.
However, this can be addressed gradually. Building a sphere of influence starts by cultivating relationships one contact at a time. It is a gradual process and will take time, but it yields valuable results.
Begin by offering customer service activities that resonate with potential clients. Once these activities are carried out, encourage customers to share their positive experiences with their network.
This approach fosters organic growth and word-of-mouth referrals, enabling your sphere of influence to expand over time.
How Do You Want to Originate Leads?
Warm Audience:
A warm audience represents a valuable segment of individuals who have willingly granted permission to be contacted. These are individuals who have shown interest in a product or service, subscribed to newsletters, or engaged with the brand's content.
Marketing to a warm audience involves personalized and targeted communication, as they have already expressed a level of familiarity and interest, making them more receptive to further engagement and potential conversions.
Cold Audience:
Conversely, a cold audience comprises individuals who have not provided explicit permission to be contacted. Engaging with a cold audience requires strategic outreach to introduce the brand and its offerings.
Initial interactions aim to capture attention, generate interest, and encourage them to become a part of the warm audience through opt-ins or other engagement mechanisms.
Establishing a connection with a cold audience involves building awareness and gradually nurturing them into potential warm leads.
Outbound Marketing
Outbound marketing involves one-to-one private communication strategies where businesses reach out directly to individual prospects.
This approach includes methods such as cold calling, personalized emails, or direct messages.
Outbound efforts are proactive and targeted, aiming to engage with specific individuals to generate leads and promote products or services through direct, personalized communication channels.
1-to-1 Private Marketing: Warm Outreach
Method: Marketing By Referral
We assist our agents in utilizing lead magnets to enhance their marketing-by-referral strategies.
Warm outreach in a 1-to-1 private setting involves contacting individuals with whom there is an existing relationship or connection.
Warm outreach can include current customers, previous clients, or individuals within one's professional network.
The warm aspect comes from the established familiarity, making communication more personalized and tailored to their specific needs or interests.
Warm outreach often leverages the trust built over time to introduce new products or services, gather feedback, or nurture ongoing relationships.
1-to-1 Private Marketing: Cold Outreach
Method: Prospecting Lists
We equip our agents with contacts and leads to engage, connect, and ultimately close deals.
Conversely, cold outreach in a 1-to-1 private context involves reaching out to individuals with whom there is no pre-existing relationship.
This method is common in prospecting for new clients or customers.
Cold outreach requires careful consideration of the recipient's needs and interests to make the communication relevant and engaging.
While initially lacking the warmth of an established relationship, effective cold outreach aims to build connections and interest over time, potentially turning these cold contacts into warm relationships.
Inbound Marketing
In contrast, inbound marketing focuses on one-to-many public communications, aiming to attract and engage a broader audience.
This strategy revolves around creating valuable content, utilizing social media, and optimizing websites to draw in potential customers organically.
By providing valuable information and solutions, businesses aim to attract a larger audience and encourage them to initiate contact.
Inbound marketing is characterized by its more passive, content-driven approach, allowing businesses to build a wider online presence and attract leads through public channels.
1-to-Many Public Marketing: Post Free Content to People You Know
Method: Newsletter
We furnish our agents with a monthly newsletter to enhance their branding and connection with their clientele.
In the realm of 1-to-many public marketing, sharing free content with people you know involves leveraging existing networks and connections.
This can include posting on social media platforms, sending newsletters to subscribers, or sharing content within professional circles.
The aim is to provide valuable information, updates, or insights to an established audience, fostering engagement and maintaining a connection with those who have shown interest in the business.
1-to-Many Public Marketing: Run Paid Ads to People You Don't Know
Method: Listed Property Ad-Campaigns
We assist our agents in running a listing branding ad campaign, which does not entail daily ad spend.
On the flip side, running paid ads in a 1-to-many public context targets individuals who may not be familiar with the business.
Through strategically crafted advertisements, businesses can reach a broader audience, introducing products or services to potential customers outside of their existing network.
Paid ads often involve targeting specific demographics or interests to maximize the impact of the message and generate interest from individuals who may not have encountered the business organically.
Silverback Group's
COACHING PROGRAM
Tracking Key Performance Indicators
Our coaching program offers real estate agents the opportunity to monitor key performance indicators (KPIs) based on their daily activities throughout a 12-week period.
This structured approach enables agents to pinpoint areas for enhancement, thereby facilitating their progress toward achieving annual closing and revenue objectives.
Success Strategies
Daily & Weekly Numbers
Leads
Appointments
Buyer Scorecard
Seller Scorecard
Pipeline Management
Calendar Daily Productive Activities
Achieving success requires a delicate balance between work and personal life. While dedication and hard work are essential for professional growth, it's equally important to prioritize personal well-being, relationships, and leisure activities.
Striking this balance enables individuals to maintain their mental and physical health, foster meaningful connections with loved ones, and find fulfillment both professionally and personally.
Ultimately, a harmonious blend of work and personal life contributes to overall happiness and long-term success.
Using a calendar to schedule a sales agent's ideal day is crucial for maximizing productivity and efficiency.
It helps agents prioritize tasks, allocate time for important activities such as prospecting, client meetings, and follow-ups, and avoid wasting time on non-essential activities.
Additionally, a structured schedule enables sales agents to stay organized, meet deadlines, and maintain a healthy work-life balance, ultimately leading to better performance and results in their sales efforts.
Morning
Building Lists of People to Call
7:30 to 8:00 AM
Core Four: Warm & Cold Outreach
Building daily lists of people to call ensures sales agents stay focused, manage time efficiently, and maintain consistency in work habits, boosting productivity.
It fosters accountability and allows agents to allocate time effectively for prospecting, follow-ups, and client meetings, leading to greater success in achieving sales targets.
1 Hour Per-Day Content Creation
8:00 to 9:00 AM
Core Four: Posting Content & Running Advertisements
Spending one hour daily on content creation is vital for credibility, trust-building, and maintaining an active online presence.
Consistent content creation fosters audience engagement, strengthens relationships, and establishes expertise, ultimately ensuring visibility and competitiveness in the market.
Minimum 1 Hour a Day Calling
9:00 to 10:00 AM
Core Four: Warm & Cold Outreach
It's crucial for a sales agent to dedicate at least one hour each morning to calling prospects because it sets a proactive tone for the day, maximizes productivity during peak focus hours, and allows for consistent follow-up and relationship-building with potential clients.
2 Hours Per-Day Engaging with Contacts Online
10:00 AM to 12:00 PM
Core Four: Posting Content
It's vital for a sales agent to allocate two hours per day to engage with their sphere of influence through texting, emailing, and messaging because it fosters stronger relationships, keeps them top-of-mind with clients and prospects, and generates valuable referrals and repeat business.
Afternoon
Running Paid & Retargeting Ads
1:00 PM to 1:30 PM
Core Four: Running Ads
Every agent should run advertisements for new leads and utilize retargeting ads to help in converting existing leads. It's crucial for a real estate agent to establish and consistently follow up on running paid and retargeting ads.
New Calls and Follow-Up Calls
4:00 PM Until Completed
Core Four: Posting Content & Running Advertisements
Making new daily calls is essential for a sales agent to consistently generate new leads and expand their client base. Additionally, following up with existing clients helps maintain relationships, address any concerns, and potentially secure repeat business or referrals.
By actively prospecting and nurturing relationships, sales agents can ensure a steady flow of opportunities and maximize their sales potential.
Working Leads
What is an engaged lead?
Engaged leads are individuals who not only provide contact information but also actively express interest in the products or services a business offers. These leads go beyond being just reachable; they demonstrate a genuine desire or curiosity about the offerings.
Their interest may be indicated through actions like exploring specific product pages, requesting more information, or actively participating in discussions related to the business.
Engaged leads are valuable because they are more likely to convert into customers, having already demonstrated a level of interest that suggests a potential alignment with what the business provides.
1. Get a List
Initiating a successful lead generation team requires securing the right calling lists. Commence by obtaining a comprehensive list tailored to your target audience.
This foundational step guarantees that your team possesses access to the most pertinent contacts, establishing a groundwork for precision in outreach efforts.
2. Get a Lead Magnet
In the realm of successful lead generation, a compelling lead magnet serves as the key foundation. Equip your team with a valuable incentive meticulously crafted to captivate the interest of potential leads.
This strategic tool not only grabs attention but also addresses specific needs or challenges faced by prospective clients, skillfully guiding them toward an irresistible offer.
3. Get a Script
Effective communication is key to converting leads into customers. Provide your team with a well-crafted script that guides conversations and addresses potential pain points.
A clear and persuasive script ensures consistency in messaging and empowers your team to navigate discussions with confidence.
4. Get to Calling
Executing the devised strategies comes to life with proactive engagement. Encourage your team to make the calls. Actively reaching out to leads allows your team to apply their skills and expertise, turning potential prospects into valued customers.
Emphasizing the importance of this step ensures that your team is taking decisive actions towards maximizing lead acquisition.
IDENTIFYING A COMPELLING LEAD MAGNET
Silverback Group's marketing team helps our real estate agents identify their “Lead Magnet” as a compelling “mini offer” designed to engage clients and drive them toward selling and/or purchasing a property.
We guide agents in constructing their message using their software, emphasizing that a well-crafted lead magnet should naturally entice prospective clients to choose them to help sell or purchase a property.
Why Lead Magnets?
A lead magnet is a valuable resource offered at a discount or for free to attract ideal customers by addressing a specific problem. It serves as a digital marketing tool to build trust and initiate relationships with potential leads, showcasing the business's expertise.
Lead Magnets offer a free solution to a specific problem, engaging potential customers. After experiencing the benefit, when they identify another issue, it becomes an ideal time to introduce the core offer, providing a comprehensive solution to their broader needs.
What are your customers problems?
Empower your business by gaining a deeper understanding of your customers' challenges. Take a proactive step towards success by compiling a comprehensive list of their problems.
This valuable insight will serve as a foundation for tailored solutions and innovations that directly address their pain points.
Ready to elevate your customer relationships and enhance your offerings? Start by creating a detailed list of all your customers' challenges today.
It's a pivotal move that will set the stage for meaningful engagement, customer satisfaction, and sustained business growth. Don't miss this opportunity to turn challenges into opportunities—act now!
What is your lead magnet?
For a prospective customer facing a simple problem in their business, consider offering a low-cost or free trial of a specific solution that directly addresses their issue.
A low-cost or free offer provides a low-risk entry point for the customer to experience the value of your product or service without a significant financial commitment.
Additionally, offering educational resources, such as guides, webinars, or consultations, can be a valuable minimal offer, providing actionable insights to solve their problem while showcasing your expertise.
The goal is to create an accessible and attractive starting point that lays the foundation for building trust and demonstrating the effectiveness of your solutions.
Consider offering a "Quick-Fix Blueprint" as a mini-offer to address a simple problem in a prospective customer's business.
This blueprint could include a targeted action plan, resource guide, or a set of customized recommendations designed to resolve their specific challenge.
Alongside this, provide access to a focused online workshop or a series of bite-sized video tutorials that offer practical insights.
A mini-offer not only provides an immediate solution to their problem but also allows them to experience the value you bring. It serves as a stepping stone towards exploring your broader, more comprehensive solutions in the future.
Simple problems solved by lead magnets?
Lead magnets function as personalized solutions tailored to address the everyday challenges faced by customers. These resources serve as customized remedies, skillfully crafted to confront the myriad issues individuals encounter in their daily lives.
Meticulously designed, lead magnets provide practical solutions, guiding customers through the complexities of their routine struggles.
From simplifying tasks to offering valuable insights, our lead magnets are thoughtfully created to empower individuals in navigating and overcoming the challenges inherent in their day-to-day experiences.
Which everyday challenges do your uncomplicated lead magnets address for your customers?
What is the cost of delivering the lead magnet?
The cost of delivering the lead magnet refers to the expenses associated with creating and providing the free resource to potential customers.
While there is an upfront cost, businesses anticipate recovering these expenses and more through subsequent sales of their core offerings.
The lead magnet serves as a strategic investment, enticing potential customers with valuable content and establishing a pathway to generate revenue through subsequent product or service sales.
Offer
What lead magnet introduces a offer?
A lead magnet serves as a valuable incentive that encourages prospective customers to provide their contact information or take a specific action. Once a potential customer engages with a lead magnet, it initiates a series of steps that gradually move them towards becoming a customer:
What lead magnet is step 1 of the offer?
Our lead magnet captivates prospective customers by addressing their needs, establishing trust, and strategically guiding them towards choosing our offerings.
It begins with a compelling value proposition, providing valuable content and engaging materials.
As trust builds, prospects willingly share their contact information, enabling ongoing personalized communications.
The gradual introduction of our core offerings, coupled with exclusive promotions and success stories, facilitates a seamless journey, inspiring prospects to become loyal customers.
MONTHLY FOLLOW-UP
Qualified Prospective Clients
It's not just about increasing leads; it's about identifying everyone in your sphere of influence financially capable of becoming a client.
We work to assist you in building a list of financially qualified prospects, targeting them with a lead magnet that builds trust and guides them towards becoming paying clients.
This approach allows you to concentrate your efforts on those with a high probability of becoming paying clients.
How do you incorporate follow-up sales funnels into your business strategy?
Have you ever reached out to someone you previously discussed real estate transactions with, only to discover that they had bought or sold a property with another agent?
It's reasonable to assume that they might have chosen to work with you if you maintained consistent communication. This underscores the significance of employing technology in conjunction with phone calls to enhance client relationships, resulting in more closings and increased revenue.
Have you ever reached out to someone you previously discussed real estate transactions with, only to discover that they had bought or sold a property with another agent?
It's reasonable to assume that they might have chosen to work with you if you maintained consistent communication. This underscores the significance of employing technology in conjunction with phone calls to enhance client relationships, resulting in more closings and increased revenue.
Our goal is to assist real estate agents in forming a "lists" derived from their sphere of influence, and other sources. This involves discerning which of these opportunities possess the financial qualification to sell and/or purchase real estate.
Subsequently, we facilitate "monthly follow-ups" through methods like calls, texts, emails, landing pages, web forms, and retargeting ads to sustain ongoing engagement.
Identifying qualified sales opportunities guides us in determining the appropriate lead conversion funnels to construct, thereby enhancing lead conversion efforts.
CHOOSE YOU
PATH TO A 6-FIGURE INCOME
Newly Licensed Agent
60/40 Split
In their first year, newly licensed agents begin with a 60/40 split and a cap of $18,000. This amount can be reduced by taking advantage of Silverback Group's Revenue Sharing System. See below.
If an agent exclusively closes buyers and reaches the cap, subsequent listings closed afterward follow a 70/30 split. It is worth noting that only new agents starting at a 60/40 split are eligible to receive company business (at a 50/50 split).
Licensed Agent
70/30 Split
Experienced real estate agents, licensed for over a year, commence with a 70/30 split and an $18,000.00 cap.
This amount can be reduced by taking advantage of Silverback Group's Revenue Sharing System. See below.
We offer company business opportunities to eligible and proficient real estate agents (at a 50/50 split).
Post Cap
95/5 Split
When an agent reaches their cap, the split for real estate agents shifts to 95/5. This ensures that we maintain a superior level of customer service regardless of the number of transactions closed by an agent, and underscores our commitment to their success.
Silverback Group's
REVENUE SHARING SYSTEM
Lower Your Yearly Cap to $0!
Refer Agents who become team members and close personal deals.
Silverback Group incentivizes our agents for referring individuals to our brokerage who subsequently sign up and close transactions.
The referring agent's annual cap is reduced by the average of the commission paid to the brokerage from the referred agent's first two transactions.
For instance, if the company earns $3,000 on the referred agent's first transaction and $5,000 on the the second transaction, totaling $8,000, we divide the $8,000 by 2 to get a total of $4,000. This $4,000 is then deducted from the referring agent's annual cap.
It's important to note that only personally closed transactions by the referred agents are considered, and we do not count company closed transactions. Additionally, we do not provide monetary compensation to agents for recruiting other agents.
If a referring agent successfully refers multiple agents who each close transactions generating revenue beyond the $18,000.00 cap, the excess revenue is applied towards their cap for the following year.
NOTE: If the agent has already hit their yearly cap and the referred agent closes two deals, the cap reduction amount is taken off the referring agent's cap the following year.
NOTE: If an agent refers a deal to another agent in the office, both agents' caps will be taken into consideration. If one or both of the agents have a remaining cap, the company's portion of the revenue collected will be applied toward the referring agent's balance first, until zero, and any remaining revenue collected will be applied to the receiving agent's balance.
MAYBE IT'S TIME FOR A CHANGE
Change can be a powerful catalyst for growth in your real estate career. If you're looking for a fresh start and considering a new brokerage, we invite you to explore the exciting opportunities at Silverback Group.
At Silverback Group we understand that making a change in brokerages is a significant decision, and it's our mission to make it a rewarding one for you.
Here's why we believe we can be the perfect place for your professional journey:
1. Personalized Growth:
Your success is our success. We are dedicated to offering personalized guidance and resources to help you reach your career goals and beyond. Whether you're just starting or a seasoned pro, we've got you covered.
2. Advanced Tools and Technology:
Our commitment to staying ahead in technology and market trends ensures you have access to the best tools to streamline your business and stay competitive.
3. Comprehensive Training and Development:
We provide extensive training programs to help you master the essentials of real estate, such as contracts, marketing, client relations, and more.
4. Lucrative Opportunities:
We offer competitive compensation plans and business-building support to ensure your career thrives. Plus, we believe in rewarding hard work and dedication.
If you're ready for a change that brings fresh energy and opportunities into your real estate career, look no further. We would love to introduce you to our team, discuss how we can support your goals, and explain why Silverback Group can be the perfect place for your next chapter.
Feel free to reach out to us for a conversation about the exciting prospects that await you at Silverback Group We're here to guide you every step of the way and help you achieve the success you deserve.
Change can lead to remarkable growth, and we're excited to help you embark on this new journey. Join us today, and let's shape the future of your real estate career together!
Silverback Group LLC
Principal Broker
License: #6505432968
Ken Van Camp
Pricinal Associate Broker
License: #6502432895
300 Eagle Pond #454
Walled Lake, MI 48390
Languages: English
Disclaimer
Lorem ipsum dolor sit amet, consectetur adipisicing elit. Autem dolore, alias, numquam enim ab voluptate id quam harum ducimus cupiditate similique quisquam et deserunt, recusandae.
© 2024 Silverback Group - All Rights Reserved
